Embrace Your Writing Season: How to Market Without Burning Out: 18-months of Content Creation Ideas
If you’re an author, you know the struggle: writing your book is just the beginning. Once your manuscript is done, the marketing begins . . . and suddenly, you’re juggling social media, email newsletters, and building a reader community. It can feel overwhelming.
That’s why I created the Writing Seasons: 18 Months of Sustainable Content Creation, a 76-week roadmap for authors designed to make content creation sustainable, intentional, and aligned with your creative seasons.
Why Most Authors Struggle With Content
Many authors spend hours each week brainstorming posts, creating graphics, and trying to keep up with trends. Others buy expensive courses promising “viral strategies” that rarely match their personality or audience.
The problem isn’t your creativity: it’s the lack of a plan built around your own rhythm and story.
I’ve been there. I’ve spent months spinning my wheels on marketing tactics that didn’t fit my writing life. And when I felt completely lost in the marketing void, I paid nearly $250 for someone to teach me how to escape the marketing burnout.
And I learned nothing.
That experience inspired me to design a system that works with your creative energy, not against it.
What the 76-Week Content Creation Guide Offers
This resource is organized around four strategic seasons, each reflecting a stage of the writing and marketing process:
1. Drafting Season – 20 Weeks (100 Posts)
Share your story’s mood boards, behind-the-scenes glimpses, and early ideas.
Build anticipation with your audience before your manuscript is even finished.
Focused on creativity, curiosity, and authentic connection.
2. Editing Season – 20 Weeks (100 Posts)
Show your work-in-progress, share lessons learned, and provide “before/after” insights.
Build trust with your audience and demonstrate the care behind your craft.
3. Publication Season – 20 Weeks (100 Posts)
Step into marketing mode, but without burnout or inauthentic promotion.
Share sneak peeks, launch prep, and community engagement content.
4. Resting Season – 16 Weeks (80 Posts)
Focus on resting, reflection, and gentle audience connection.
Maintain engagement while giving yourself space to recharge.
Why This Resource is Different
This isn’t just a list of post ideas. The Writing Seasons: 18 Months of Sustainable Content Creation is designed with three pillars of sustainable marketing:
Rooted Marketing: Build strategies around who you are, not fleeting trends.
Rhythmic Marketing: Work with your creative energy and seasonal flow.
Relational Marketing: Focus on building a loyal reader community, not just followers.
Plus, it comes with two high-value bonuses:
Google Sheets Content Planner – Keep every post organized by season, post type, tone, and hashtags.
18-Month Writing Schedule – Plan your writing and publishing projects alongside your marketing for an entire year and a half.
Who This Guide Is For
This resource is perfect for authors who:
Want to save months of planning time
Struggle to stay consistent with content
Are tired of chasing trends that don’t feel like them
Want to build an engaged reader community without burnout
It’s not for those looking for a shortcut to viral success: it’s for authors who want sustainable, intentional, and authentic marketing.
How It Works
Purchase the Content Creation Guide.
Receive all 76 weeks of content ideas plus the planner and 18-month schedule.
Implement posts according to your creative seasons, building anticipation, trust, and engagement gradually.
Step into marketing with clarity and confidence, instead of stress and overwhelm.
Your Next Step
Marketing your book doesn’t have to feel exhausting. The Writing Seasons: 18 Months of Sustainable Content Creation gives you a strategic, sustainable roadmap so you can focus on what you love most—writing.
